As far as A$AP Rocky is concerned, he and Rihanna have already completed their best collaboration — music, business or otherwise.
The rapper, 35, was in Las Vegas over the weekend for the Formula 1 Grand Prix with the “Umbrella” singer, 35. Wwhen asked by Complex if he would ever consider collaborating with Rihanna on a project at Puma — where they both work as creative directors on their own respective lines — he didn’t quite have business on his mind.
“What could we team up and just like f—ing smash and go crazy on?” Rocky pondered in response to the question before answering, “I think we do a real great job at collaborating and making children.”
“I think that’s our best creation so far,” he said of the pair’s two sons, newborn Riot Rose, and RZA, 18 months. “Nothing’s better than that.”
Rocky then gave a shout-out to the third player involved in his and the Fenty founder’s family of four — “a ghost designer named God” who he said “shaped everything.”
“And we have these beautiful angels, so that’s the best collaboration,” the “Sundress” rapper added of his kids.
Rocky’s comments came after he and Rihanna stepped out in Las Vegas together on Saturday, joining the flock of A-list stars in the city for the Grand Prix, including David Beckham, Justin Bieber and Paris Hilton.
The couple also made a surprise appearance at the launch of the new Puma x F1 collection, less than a month after Rocky was named creative director of the athletic brand’s new partnership with F1. Per Puma’s website, the line will “focus on the intersection of the sport and streetwear,” and Rocky will design “bespoke capsules” as part of his role.
Rihanna has long been involved with PUMA, having first launched the Fenty x Puma collaboration in 2014. She later took over as the brand’s creative director, making her debut in the fashion world with a collection of highly coveted footwear, including the iconic fluffy slides. She also showed off her talent with numerous New York Fashion Week shows.
She launched her last collection with the brand in 2017, which included an assortment of unique athleisure and schoolwear fusion looks.
That same year, she launched Fenty Beauty with the release of a then-unprecedented 40 foundation shades — more than all her competitors. The makeup brand has continued to dominate the beauty and skincare landscape since its launch, but the “Lift Me Up” singer is now returning to her roots at Puma, as she announced earlier this year.
The brand posted a cryptic message in March, writing, “She’s back,” against an all-black screen and including the Fenty brand logo, hinting at Rihanna’s return.
Her Puma comeback came in September with the launch of a new sneaker design, which she called the Avanti. The $160 unisex shoe is a hybrid of Puma’s King football boot and Easy Rider running shoe. Rihanna told Footwear News of the release: “Football is a universal language that brings people together from all over the world, all walks of life, and I wanted to pay homage to that.”
As for her process of designing it, she told Vogue that she pulled from Puma’s “incredible” archives.
“There is so much history and legacy here, and I wanted to honor that by paying tribute to the Avanti. [The King is] the shoe that [Brazilian football player] Pelé played in and made very famous, and I know people are looking forward to their return.”
The collection, which dropped Sept. 15, also includes kids’ sizes, which she said was a selfish move. “This time around, we expanded our creations to kids, ’cause I selfishly want my boys in everything their dad and I wear or design.”
Of being back at Puma, Rihanna told Vogue, “It’s a bit of a family reunion.”
“Coming back to Puma as a mom, in a new space, allowed for new perspectives and ideas,” she added.-people