Salim Kaunda writes: Zambia Tourism Agency 🇿🇲 should step up!!
The past week has seen several football ⚽ stars come to Africa for holidays!
Mbappe is in Morocco
Depay Memphis in Ghana
Jose Mourinho in Namibia
Ander Herreira in Tanzania
Kai Harvetz in South Africa
Sergio Ramos was in Rwanda
PSG players were in Rwanda
Julian Draxler in Zanzibar..
We can’t sit & watch stars prefare to visit our neighbouring countries, when we too have great attractions to showcase!!!! Time to step up our tourism marketing big time 🚶..
“Freedom of choice” means that the consumer is free to choose what he/she wants. There is simply not much that ZTA can do to woo such kind of clientelle because they, the celebrity crowd, know what they want or where they want to go without being made aware of it through advertising campaigns.
True, ZTA need to up their game but I doubt that their advertising budget can compete with Rwanda’s ir Morocco’s, etc.
Minister of tourism and forest is dead in Zambia for you to understand my point go at kafue national park the park is occupied by people and busy cutting trees and killing animals .if you are coming from Lusaka going to mongu just look on left side , guys you can cry to see what is going at national park.whoever with phone number for minister of tourism can drop it on this website.